Limited Edition Pool Party Collection: Built for Water. Made for Summer.
Make Some Waves This Summer
BEX® has always been built for the ranch, the ride, and the outdoors. But summer isn’t just about the work, it’s about the moments in between. The longer days. The water. The time spent with friends and family.
Introducing the Pool Party Collection, a Limited Edition, web-exclusive drop designed to take BEX® from the ranch to the poolside.
This collection brings together performance sunglasses, lightweight apparel, and summer essentials built for heat, water, and movement. Whether it’s a lake weekend, a pool day, or a quick trip out of town, these are the pieces made to go with you.
From dirt roads to open water, this is summer, the BEX® way.
NEXT LEVEL SUMMER SUNGLASSES
The Pool Party Collection features a curated lineup of polarized sunglasses built for bright, high-glare environments. Every style is engineered for clarity, protection, and all-day comfort.
Harris: Hidden Half-Frame
The Pool Party Collection Harris sunglasses feature a sporty rimless design with a hidden half-frame structure for lightweight performance and modern styling.
-
Limited Edition Blue/Silver polarized lenses with NYPO® Technology
-
New Frost frame paired with blue nose pads for a clean, athletic silhouette
-
A rodeo favorite, designed for all-day movement and visibility
Ideal for pool days, driving, and everyday summer wear
Dillinger: Vault Return Limited Edition
A fan-favorite style returns in a limited frost frame finish.
The Dillinger sunglasses combine heritage aviator styling with modern structure and support.
-
Sky Flash polarized lenses with NYPO® Technology
-
Frost frame with blue Universatility® nose pads
-
Reinforced metal bridge for added support
A classic BEX® silhouette, back for a limited run
Shop Dillinger Limited Edition →
Badlands: Wrap-Around Performance Sunglasses
Built for full coverage and high-performance outdoor use.
The Badlands features antimicrobial frames and the BEX® Universatility® System for functional durability.
-
Wraparound full-frame design
-
Blue Silver polarized lenses with NYPO® Technology
-
Maximum protection, stability, and performance
Built for long days outside in high sun environments
Shop Badlands Limited Edition →
Horizon: Monolens Safegrade Sunglasses
The Limited Edition Horizon delivers a modern monolens design with wide coverage and performance.
-
Goggle-inspired silhouette with top lens venting for airflow and anti-fog control
-
Sky Flash lenses with anti-scratch, anti-reflective, and hydrophobic coating
-
Safegrade 1: ANSI-rated protection
-
Lightweight performance frame
👉 Designed for impact protection and modern outdoor style
Shop Horizon Limited Edition →
Pool Party Collection sunglasses include an exclusive High Noon Sky microfiber pouch and the BEX® OTG Coozie Case, a dual purpose essential that protects your sunglasses and doubles as a drink cooler on the go.
Pool Party Caps: Water-Ready Headwear
Built for sun, water, and long summer days, the Pool Party limited edition caps are designed to keep you cool, comfortable, and protected wherever the day takes you.
Curated from western roots to poolside living, each design features playful patch details and colorways that pair seamlessly with the Pool Party Collection sunglasses, shorts, and towels.
• Lightweight, breathable construction
• Water-resistant materials for pool and lake use
• Secure, comfortable fit for all-day wear
Choose your style:
• Buckin’ Bronco: classic curved bill
• Chillbill: curved bill trucker
• Rays: flat bill classic
• Sundrift: flat bill trucker in quick-dry nylon to help avoid that heavy, damp feel
Designed for movement from the water to wherever’s next
Shop Pool Party Caps →
Pool Party Apparel & Accessories
Elements Shorts: Quick Dry Summer Shorts
The all-new BEX® Elements Shorts are a limited edition apparel drop designed for movement across water, travel, training, and everyday summer wear.
-
Lightweight quick-dry fabric for all-day comfort
-
Breathable construction perfect for hot summer days
-
Available in Black / Mohave Camo and Bluestone / Mohave Camo
-
Sizes S–2XL
One pair that moves with you through every sport, every setting, in every element.
Low Tide Towels: Ready for Pool & Beach
BEX® introduces a new summer essential: the Low Tide Towel. A limited edition, oversized design built for the pool, beach, and summer living.
-
100% cotton construction
-
Plush oversized design
-
Designed for water lifestyle comfort
A summer essential for poolside days that makes a difference after every swim.
Limited Edition Drop: Available Now
Lightweight. Functional. Built to move.
The West moves with you from dirt roads to open water, from long days to longer nights. The BEX® Pool Party Collection captures a moment of summer, built for motion and made to be lived in. Every piece is designed with purpose, combining performance, comfort, and durability.
Small batch. Limited run. Once it’s gone, it's gone.
